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Where Ideas Connect: Slovenia at the China-CEEC Expo 2025

Slovenia is renowned for its exceptional ability to blend cutting-edge knowledge with innovation, creative thinking and a strong commitment to sustainability. That's why is not surprise that this year, Slovenia has special recognition as the Country of Honour at the 4th China-CEEC Expo & International Consumer Goods Fair, with the opportunity to present itself at the national pavilion.

  • A river with a few trees, tall buildings and skyscrapers overlooking a bridge in the background.

    This year, Slovenia has special recognition as the Country of Honour. Photo: gyn9037/Depositphotos.com

Slovenia, a dynamic nation in the heart of Europe, offers more than just beautiful landscapes. This forward-thinking country has become a center of innovation and economic excellence, creating great opportunities for Chinese businesses looking for reliable European partners.

Slovenia's network of scientific institutes supports business R&D, positioning the country as a hub for technology- and innovation-driven companies.

The country boasts numerous world-class companies excelling in strategic sectors including automotive and mobility solutions, healthcare and pharma innovations, ICT, advanced electrical and electronic manufacturing, and premium food and beverage production—all representing prime opportunities for strengthening ties with China.

  • A hand, holding a small globus with a green tree growing out of the top of the globus, technology symbols in the backgroud.

    The focus will be on companies operating in the fields of high technologies, artificial intelligence, robotics, the automotive and pharmaceutical industries, sports, and logistics and green solutions. Photo: peachayatanomsup/Depositphotos.com .

Exceptional Talent and Innovation Ecosystem

Slovenia's well-educated workforce and culture of innovation create significant value for international partnerships.

A strong tradition in industrial design builds on Slovenia's unique cultural heritage and technical expertise.

The country leads Central Europe in patents per capita, demonstrating its remarkable innovation strength. Significant investment in business R&D creates an environment where Chinese companies can find cutting-edge technologies and partners.

  • A crossroad junction with a glass building inext to it.

    The 4th China-CEEC Expo is held in the famous port city Ningbo andhas an exhibition area of 80,000 square meters.Photo: CEEC archive

Smart Solutions for Future Growth

Slovenia is leading in artificial intelligence applications across many sectors.

The country has one of Europe's highest concentrations of robots in manufacturing, matching China's smart manufacturing goals. 

Specialised expertise in niche industries offers complementary capabilities to Chinese industrial strengths.

Slovenia's implementation of the first national smart power grid shows its leadership in modern infrastructure development.

China’s focus on reducing emissions and advancing digital technologies matches well with Slovenia’s strengths in innovation, offering clear opportunities for collaboration.

Let's discover Slovenia – a land of infinite potential for your business. 

  • A young woman and a man shaking hands and standing behind a desk with a computer and some papers on it.

    Inspiring green solutions are the part of the business. Photo: luxury133./Depositphotos.com

Author: Spirit Slovenia

Date: 17. April 2025

Time to read: 2 min